The American Safety Razor Corporation was founded in September 1919 following a merger between the Gem Safety Razor Company, Personna American Safety Razor Company, and Star Safety Razor Company. Its industry is personal care products and its headquarters is in Verona, Virginia. It was bought by the Philip Morris Companies in 1960. American Safety Razor filed for bankruptcy in 2011, and its brand was bought by Energizer Holdings Inc. where it is now sold under the Personna trademark.
PRODUCTS[]
- "A.S.R." Surgeon's Blades
- "Ever-Ready" Shaving Brush
- "Ever-Ready" Safety Razor
- "Ever-Ready" Safety Razor Blades
- "Safetee" Shaving Soap
ADVERTISEMENTS[]
The Modern Hospital (April 1951)